According to recent estimates, the European tourism sector has almost returned to pre-Covid levels: in 2022, in fact, the total number of nights spent in accommodation facilities in EU Countries amounted to over 2.72 billion nights¹ (compared to 2.88 billion in 2019), while the total spending for food and beverage in Europe's five largest economies (France, Germany, Italy, the United Kingdom and Spain) exceeded €308 billion between May 2022 and May 2023², in line with 2019 spending.
If, on the one hand, this recovery is strongly linked to the end of the pandemic restrictions; on the other hand, it is interesting to underscore how, over the last few years, many operators within the sector have quickly adapted to new market needs, digitising their activities and improving the overall user experience of end clients. How? For example, by reducing the risk of unsuccessful payments and offering an increasing number of alternative payment methods.
What are the main solutions companies operating in the catering and hospitality sectors can rely on to remain competitive in an increasingly digital and open market?
Whether it's travel, hospitality, or dining, the customer experience is fundamental in the Ho.Re.Ca. sector. Since this is a customer-centric industry, the customer journey is crucial at every stage of the relationship, including the purchase moment. Thus, payment management, both in the checkout process offered to customers and in the internal organisation of cash flows, can make a significant difference to business success.
Thanks to regulatory innovations introduced by PSD2, services once reserved for banking entities are now available to businesses through Third Party Providers. This offers new valuable solutions to improve payment management in the Ho.Re.Ca. sector and increase market appeal through services that optimise customer experience:
In addition to the added value services available thanks to PSD2, Ho.Re.Ca. operators operating in multiple international markets need a centralised infrastructure to manage every phase of the payment process while integrating solutions that can accelerate market entry and reduce time to market. In this sense, payment orchestration platforms can be the ideal solution for Ho.Re.Ca. operators. With these tools, it is possible to:
Are you a Ho.Re.Ca. operator? Discover the Fabrick solutions designed for the sector.
Tourism in 2022 approaches pre-pandemic levels | Eurostat, 2023
Consumer food service spend returns to pre-COVID levels across Europe – but customer visits have yet to recover fully | Circana, 2023